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#Clearview social software
#Clearview social professional

With the correct guidelines and systems in place, brands can advance in a variety of essential areas. There are many benefits that come with a strong employee advocacy program. Benefits of employee advocacy on social media for businesses This kind of brand synergy is hard to come by, hence employee advocacy’s fast-growing popularity. On top of that, employees are uplifted and empowered to do their jobs well. 86% of employees state that an employee advocacy program has positively impacted their careers ( Edelman Report 2021).Ĭreating a content strategy for an employee advocacy platform means your customers get a more personalized perspective on your brand.A further 76% believed that it helped them keep up with industry trends ( Hinge Research Institute).

87.2% of the employees participating in employee advocacy programs recognized that it contributed to expanding their professional network.

Better yet, leads developed through employee advocacy convert 7 times more ( Nael Schaffer).

Brand messages are re-shared 24 times more frequently when distributed by employees.

Employees can drive more traffic to your site, along with improved engagement ( Beekeeper).

Employee posts get double the click through rates than if they come from the company itself.

Branded company messages on social media have a 561% reach when posted by employees as opposed to impersonal branded channels ( Forbes).

Let’s take a look at some popular employee advocacy statistics: It will offer an “inside perspective” of their brand to consumers and serve as an expert recommender for that brand’s services or products. But today, this is being leveraged as a tool for connecting with a broad audience.Ī good employee advocacy program will allow employees to amplify company messages and increase brand awareness. In the past, employees have been discouraged from posting about their professional roles and experiences online.

What is employee advocacy?Įmployee advocacy is the promotion of a brand or company on social media by the people who work there.

Keep reading as we dive deep into why you need a content strategy for employee advocacy on social media and how your company can use it to increase sales, brand awareness, and employee satisfaction. It also helps the employees themselves, along with the company as a whole.

But an employee advocacy program on social media doesn’t just benefit customers. Recent studies show that consumers value the staff’s opinions of the brands they follow. Yes, we mean your employees! A company’s long-standing employees possess all the knowledge, experience, and passion needed to advocate their respective brands effectively-and social media is the perfect place to do it.

SSO is also available, along with the ability to customize collection emails and the UI.Īnalytics allow you to track earned media value (EMV) to see how much the clicks driven by the software would have cost to buy in Google, along with referral & campaign tracking.Įmployees have access to leaderboards to run internal contests and build team engagement.Sometimes, the best brand advocatesare sitting right under your nose. Posts are scheduled using our PeakTime algorithm, which uses historical engagement data to pick the best date/time to post.Ī discover section helps Marketing teams to discover new content to share from RSS feeds or industry news.Įnterprise clients have the options to setup groups for departments or products that might want to share different types of content and role based access controls (RBAC) are available to limit access by job function. Employees can either opt-in to automatically share approved posts on their social profiles or can select individual posts shared over email or Slack.Įmployees can all receive the same post, or variations on image and text can be automatically rotated along with post date/time. Marketing or Social Media leads can create a collection of posts to share with employees across LinkedIn, Twitter and Facebook. Clearview Social is an employee advocacy web & mobile app designed for teams that would like to improve social media engagement.

#Clearview social professional

#Clearview social software